Posts Tagged web visibility

The practice of displaying bread crumb links on every page of a website gained popularity ever since Yahoo started adding them to their directory.

Bread crumbs represent the path of where you are coming from and where you are going within a website. They allow the web visitor to always know where they are within your website and most importantly to jump to previously visited web pages,

Several years ago, the Wichita State University revealed that bread crumbs account for 6% of total navigation. Although the “Back” button was considerably more (about 30%) the study showed that people tend to use the bread crumbs more (if they are available) in order to retrace their steps.

Web Bread Crumbs

Usually you’ll see bread crumbs displayed on the top of a web page, often under the horizontal menu. Their structure is horizontal and looks like this:

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Bread crumbs can be found as 2 different types:

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