Posts Tagged SERP

Take the BS out of SEO

“Sign up with us for just $$ per month and we’ll guarantee you #1 on Google”

When I hear this type of sales pitch I just want to start screaming. How can someone guarantee a #1 spot on the most dynamic and ever changing medium in the world – the world wide web? Yahoo cannot even guarantee to be listed at #1 on Google’s index. What makes you believe that Junior from ABC-SEO company would be able to deliver?

Unfortunately, lots of businesses believe this baloney and go for it, to later find out that being #1 it’s a bit impossible to realize. Actually, I take it back – you CAN occupy position #1 in Google with one condition:

- The search is based on a keyword is so rare that not even Webster Dictionary hasn’t heard about it. So if your website is about “blue aluminum monkeys” then…yeah – you could be on Google’s #1 position.

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