Posts Tagged seo
5 Questions You Should Ask a SEO Company
Posted by Claudiu Geanta in SEO Killer Tricks on January 20, 2010
First of all – familiarize yourself with basic SEO jargon like: internal/external links, meta tags, titles, pagerank, etc.
This way at least you know what the SEO company is talking about when they make the sales pitch.
Personally, I noticed that the shady ones are often hiding behind geek lingo trying to paint you in a corner by throwing these words at you, thus proving that they know what they are talking about.
You can cut that conversation short and find out how credible and professional they are by asking 5 little questions. Here they are:
- What kind of results should you be able to see and how long will it take to get there?
- What experience do you have in my industry and how long have you been doing this?
- Show/send me examples of your previous work and success stories. Can I contact some of these people?
- Do you follow the Google Webmaster Guidelines?
- What other marketing services do you offer besides SEO?
Just keep this list by your phone and take notes while they answer these questions. I’m sure you are a pretty seasoned business individual so you should be able to spot the shady ones right away. You can download a quick and easy PDF document of “Questions to ask a SEO company” right here.
4 Must Do Tasks After Publishing Your Website/Blog
Posted by Claudiu Geanta in Search Engine Marketing on December 29, 2009
Step 1: Create a sitemap.xml using this free site: http://www.xml-sitemaps.com/
Step 2: Use Google webmaster tools to get Google to crawl your site: www.google.com/webmasters/
Step 3: Feed the Googlebot your sitemap by directing it to your robots.txt file:
[within the robots.txt file include this line: Sitemap: http://www.yoursite.com/sitemap.xml]
Step 4: Submit your sitemap to other search engines:
http://submission.ask.com/ping?sitemap=http://www.yourdomain.com/sitemap.xml
http://api.moreover.com/ping?u=http://yourdomain.com/sitemap.xml
End of the Year Blog Resolution
Posted by Claudiu Geanta in Marketer's Schedule on December 14, 2009
Another blog project on Defacto Mind; there are only 18 days left until New Year and I decided to schedule 2 more activities and write about in the Defacto Mind blog.
For the next 3 weeks I will write a book review every Tuesday and I’ll call it “Cool Blue Tuesday Book Review”. There is really no reason why Tuesdays would be blue or cool for that matter but I just thought it sounds catchy. So, every Tuesday, after reading a book about SEO, marketing, design or social media, I’ll share with you my impressions about a particular book and recommend it (or not) to you – the reader.
Read the rest of this entry »
Take the BS out of SEO
Posted by Claudiu Geanta in Search Engine Optimization on December 3, 2009
“Sign up with us for just $$ per month and we’ll guarantee you #1 on Google”
When I hear this type of sales pitch I just want to start screaming. How can someone guarantee a #1 spot on the most dynamic and ever changing medium in the world – the world wide web? Yahoo cannot even guarantee to be listed at #1 on Google’s index. What makes you believe that Junior from ABC-SEO company would be able to deliver?
Unfortunately, lots of businesses believe this baloney and go for it, to later find out that being #1 it’s a bit impossible to realize. Actually, I take it back – you CAN occupy position #1 in Google with one condition:
- The search is based on a keyword is so rare that not even Webster Dictionary hasn’t heard about it. So if your website is about “blue aluminum monkeys” then…yeah – you could be on Google’s #1 position.
Friday Designer Posts
Posted by Claudiu Geanta in Creative Friday on November 20, 2009
Useful Tips Every Web Designer Should Know About SEO
In the process of developing a web site, there are many professional profile that work on it, one of this is the SEO profile (Search Engine Optimization). If you are working in a web agency, usually there’s a professional …
Understanding Your Brain for Better Design: Left vs. Right
The concept of the left and right brain only lately popped up in the late 1960’s, but since has become a well-known part of human psychology.While we all use both sides of the brain, each of us has a dominant …
Google Analytics – What is it and Why does it Matter
Posted by Claudiu Geanta in Search Engine Optimization on November 6, 2009
Google Analytics (abbreviated GA) is a free service offered by Google that generates detailed statistics about who is visiting your website. Google Analytics is the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness.
Google Analytics
Google Analytics give you a wealth of information on your visitors and how they visit, browse and exit your site, but the code has to be installed on every page, and in the correct position. In order to accomplish this you will need a Gmail account to login and access your GA dashboard.
Google Analytics is implemented by including what is known as a “page tag”. Google Analytics then aggregates this data in the Content reports to display the number of visits, session length and bounce rates. Google Analytics provides a rough mechanism called “segmentation” to track your users based on data.
Howdy, Marketing Partner
Posted by Claudiu Geanta in Small Business Marketing on October 2, 2009
Marketing Partners
As a business owner you are probably very good at what you are doing. One thing you should probably let the experts do is marketing – especially online marketing.
Why especially that? Because the image of your business is present in front of your customers even when you are sleeping. Because that’s where the trend is and you need to adapt to survive the market.
Without trying to emphasize the obvious let’s just all agree that in order for any business to succeed you HAVE TO BE ON THE WEB.
Google Ready Your Website Title – Your Majesty
Posted by Claudiu Geanta in SEO Killer Tricks on September 22, 2009
Use the Title tag and get high rankings with Google
Get a Title – Would You?
Don’t underestimate the power of one of the most common elements of your website/blog – the title tag (<title>). Google puts much emphasis on this tag and you should strongly consider it next time you update or construct your site.
You need to know the rules and how to apply them accordingly. This article will give you the edge over your competitors and rank higher in all Google searches.
Are You Playing Peek-a-Boo with Google?
Posted by Claudiu Geanta in SEO Killer Tricks on September 21, 2009
Best Practices - SEO - Google Image Optimization
Find out why this is a bad idea
So you have a blog up but it doesn’t look all that snazzy. Pictures…you need some pictures. But wait – Google’s search engine doesn’t really understand pictures. Does it?
The short answer is Yes – but there is a right way and a wrong way to serve Google with pictures. Find out here how to do it (the right way) – and increase your blog exposure.
