Posts Tagged Google

How to Make $250 Online per Day

Here’s a short but comprehensive list of things you can do to generate at least $250 per day:

All that is left is promote the heck out of your website/blog to build traffic and thus vital click enablers on your ads. Now, don’t go nuts and include every one of these links or you might run the danger of transforming your site into a 24/7 rotating carousel of ads and links and I’m not sure that’s such a great thing; it wouldn’t be for your readers. Good luck!

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Blogger – Make it Easy on Your Readers

Commenting on blogs similar to yours is one quick way to promote your own blog/website. I discovered this a while back but wanted to beef up a bit my own blog before jumping on the “comment on other blogs” wagon.

Although a lot of them are very well designed I found it hard to write about some mistakes I kept on seeing on other blogs. In fact I have learned a lot.

The most important thing to remember is this:

Scan not read

People do not have the time to read a whole lot now-a-days (unless they are really interested in a particular subject) so “Good bye Reading” and “Hello Scanning”. In order to capture attention you have to create breaks in your text such that the human eye can easily scan, stop and read small bits.

This can be accomplished by using colors, bold fonts or a combination of the two.

Here’s an example of bad text on a blog:

Bad Blog Structure

Now here’s something I would scan rapidly and read portions of it (if not the entire post). Notice the titles, bullets and other breaks in the text.

Good Blog Structure

If I made it a goal to comment on several blogs each day, this approach will save me time and rapidly move onto the next one. In the same time I retain some good information because the major points in the blog captured my attention.

Sometimes even a picture comes in very handy by tickling the viewer’s curiosity so use them in your blog. Don’t just copy some image from Bing or Google images. Besides being copyrighted, you won’t get brownie points on originality either.

So, bloggers out there – make your readers’ life easier and incorporate these tricks into the flow of your post:

  • Write posts that are 500 words or less (this is just under 360 words)
  • Break the post in several chunks of text (each chunk consisting of 3-4 sentences)
  • Emphasize titles, important ideas or key elements in your text for easy reading
  • Do use bulleted lists (just like here)
  • Ask questions and spark interest such that comments are welcomed
  • Draw conclusions at the end of the post

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5 Questions You Should Ask a SEO Company

SEO Google on DefactoMindFirst of all – familiarize yourself with basic SEO jargon like: internal/external links, meta tags, titles, pagerank, etc. 

This way at least you know what the SEO company is talking about when they make the sales pitch.

Personally, I noticed that the shady ones are often hiding behind geek lingo trying to paint you in a corner by throwing these words at you, thus proving that they know what they are talking about.

You can cut that conversation short and find out how credible and professional they are by asking 5 little questions. Here they are:

  1. What kind of results should you be able to see and how long will it take to get there?
  2. What experience do you have in my industry and how long have you been doing this?
  3. Show/send me examples of your previous work and success stories. Can I contact some of these people?
  4. Do you follow the Google Webmaster Guidelines?
  5. What other marketing services do you offer besides SEO?

Just keep this list by your phone and take notes while they answer these questions. I’m sure you are a pretty seasoned business individual so you should be able to spot the shady ones right away. You can download a quick and easy PDF document of “Questions to ask a SEO company” right here.

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SEO – What is it Good For? Absolutely Everything!

According to Jupiter Research almost 40% of people searching the web actually purchase something. In all cases, they focus on page 1 and sometimes page 2. The percentage of info seekers decreases tremendously starting with page 3 of any search engine.

The dirty little secret you probably don’t know is that 72% of all people who search Google click on the organic search results, ignoring the paid ads section. I do. Don’t you?

SEO - What is it Good for?

Based on these findings, logic will tell you that your website/blog should be listed on the top 1-2 pages of every search engine page. To accomplish this you’ll need a solid and powerful SEO behind your site.

So does SEO matter? Heck Yes!

Here are some things you need to understand before you hire a SEO company or even contemplate on doing yourself SEO for your site:

 1. SEO is an ongoing activity and it stops when your company doesn’t need a web presence anymore.
This is not a “set it” and forget it” task. It’s a long time strategy that needs constant attention and fine tunning as you go.

2. SEO results are not immediate nor permanent.
Whoever is telling you otherwise you should seriously dispute their knwoeldge of the web.

3. If you want to do solid SEO (mainly based on fresh content), think of your site as a weekly or monthly newsletter.
Update it as much as you can and you got yourself a dynamic and fresh site every time.

4. Tag everything (images, links, video, etc.) and link to relevant sites.
Link internally between your pages and ask others to link to your site.

5. Pure SEO is not about TRAFFIC – it’s about QUALIFIED TRAFFIC.
What good does it do that your site list on position 2 on the first page for a “company that sells oranges” when you in fact are “selling space ships”?

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4 Must Do Tasks After Publishing Your Website/Blog

Step 1: Create a sitemap.xml using this free site: http://www.xml-sitemaps.com/

Step 2: Use Google webmaster tools to get Google to crawl your site: www.google.com/webmasters/

Step 3: Feed the Googlebot your sitemap by directing it to your robots.txt file:
[within the robots.txt file include this line: Sitemap: http://www.yoursite.com/sitemap.xml]

Step 4: Submit your sitemap to other search engines:
http://submission.ask.com/ping?sitemap=http://www.yourdomain.com/sitemap.xml
http://api.moreover.com/ping?u=http://yourdomain.com/sitemap.xml

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Take the BS out of SEO

“Sign up with us for just $$ per month and we’ll guarantee you #1 on Google”

When I hear this type of sales pitch I just want to start screaming. How can someone guarantee a #1 spot on the most dynamic and ever changing medium in the world – the world wide web? Yahoo cannot even guarantee to be listed at #1 on Google’s index. What makes you believe that Junior from ABC-SEO company would be able to deliver?

Unfortunately, lots of businesses believe this baloney and go for it, to later find out that being #1 it’s a bit impossible to realize. Actually, I take it back – you CAN occupy position #1 in Google with one condition:

- The search is based on a keyword is so rare that not even Webster Dictionary hasn’t heard about it. So if your website is about “blue aluminum monkeys” then…yeah – you could be on Google’s #1 position.

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Top 10 Things Google Loves About Your Website

Google Loves Your Website

Google Loves Your Website

A German company called SISTRIX analyzed elements of websites that rank the highest placement with Google. They analyzed 10,000 random keywords and for every keyword this company tested top 100 search results.

In order of importance the following is the compressed list of the results:

  1. Web page title
  2. Web page body
  3. Headline tags (H1, H2, H3, etc.)
  4. Bold and strong tags (<b>,<strong> )
  5. Image file names
  6. Image ALT text
  7. Domain names
  8. Path to files
  9. Parameters
  10. File size, inbound links

They also found out that keywords in titles are more important than keywords within the body tag; H2 through H6 tags are more important than H1 tags.

One of the most interesting things SISTRIX discovered is that top results have 4 times more links (inbound) than position 11 (on the second page). With that in mind, design your site or simply modify it accordingly.

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Google Analytics – What is it and Why does it Matter

Google Analytics (abbreviated GA) is a free service offered by Google that generates detailed statistics about who is visiting your website. Google Analytics is the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness.

Google Analytics

Google Analytics

Google Analytics give you a wealth of information on your visitors and how they visit, browse and exit your site, but the code has to be installed on every page, and in the correct position. In order to accomplish this you will need a Gmail account to login and access your GA dashboard.

Google Analytics is implemented by including what is known as a “page tag”. Google Analytics then aggregates this data in the Content reports to display the number of visits, session length and bounce rates. Google Analytics provides a rough mechanism called “segmentation” to track your users based on data.

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