Archive for category Branding
Fantastic Tools for Your Domain Name Search
Posted by Claudiu Geanta in Branding on October 23, 2009
Domain Name Search Toolbox
Search engines take a liking to topic-related domain names and determine the ranking of your web pages. The domain name of your website will get a lot of mileage with the search engines if they have relevant names pertaining to your main business activity, if they are short and contain uncomplicated terms.
Is Your Business Brand-Poor?
Posted by Claudiu Geanta in Branding on October 9, 2009
Branding Your Business
“Your premium brand had better be delivering something special, or it’s not going to get the business.” -Warren Buffett – Branding
Branding has evolved over the years and has now become a common term used in marketing. Branding is essentially burning your company name or slogan into the minds of potential customers. Branding, love it or hate it, it’s there and we have to deal with it.
Branding is, by far, the single most over-used and over-hyped business-related concept. You’re going to the trouble of branding your site, so make sure that it keeps that consistent look and feel throughout.
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